ZarUnity Music Forum

If you have already looked threw some of my loved artists, it's probably no surprise to you that I mainly listen to and collect pop music. However, on a closer analysis, it can be revealed that the type of pop music that I usually go for is not the kind that you'd typically hear on the radio. Nor the kind of music that would appeal to a mass quantity of people like in the Top 40 billboard charts for example.

The kind of pop music that really appeals to me is the serious kind where the talent of the artist and the production assigned to them is a perfect marriage. The kind of pop that dares to be more original but is never selling out out of character or with good morals in order to make a bigger amount of quick cash.

I like pop that is generally semi-alternative but holds it's true roots in the mainstream makeup of production. I like lyrics that are cleverly written. A voice that is of top quality and that invokes a really colorful, interesting character within. A artist with enough sense to sing about subjects other than sex or break up winning songs on every single one of their songs.

I usually go for female singers as my favorite type of gender for vocalists. This isn't a sexist influenced preference but rather a special case of what I find works best for my music agenda.

I like artists that observe and tell stories of their life in a colorful and creative way. I love music with a big usage on keyboards because I love the sounds and multiple possibilities for nice touches in the atmosphere for good production. Little nice ideas buried in the background of the music that can really add a lot to the mood and nature of the song.

I can't stand most bad/weak vocalists and poor amateur production in music. Some people love this type of music and consider it to be art and that's fine for them if it's what makes them happy but it just annoys me and makes me feel like I'm really missing out on something that should be there that's absent.

I enjoy lots of music from the 90s. From shoegaze, dreampop, mainstream pop (and some r&b) to anything else alternative pop related that has a ethereal or dreamy soundscape of synthy production.  Especially 90s girl bands with a strong personalty-wise female singer! Some examples are Eve's Plum, The Darling buds and Lush.

Several artists from the 80s have also grabbed my attention as well. I don't listen to much modern pop music because it lacks something major from the production and vocalist quality that I except to hear if I'm going to like the artist at all. Everything is way too sexual and all about the rotten trends of what pop has turned into now so I avoid this stuff like the plague and just continue to enjoy, be inspired and discover new amazing artists from a more gentle world of where pop music has a real name for itself in my world. I go for music with real heart & soul to it. Music that is uplifting, magical and innocent.

My ultimate goal is to combine the major resources of the mainstream production in the pop world with the alternative aspects of pop music that is trying to be more serious and meaningful.

Giving pop music a better name for itself. Shedding the light on wonderfully creative pop artists that are very obscure, but shouldn't be.

We all know that the music industry is a cold environment and that life is unfair, so lets make it more of a pleasant place to live in by sharing and discussing information on real talent in pop that deserves to be heard by more people than it's getting.

Of course, this forum is only about artists that appeal to me and therefore will be limited to a certain kind of talent. I ask that you please respect my musical agenda and don't complain about the lack of artists that you believe should be included on this forum and instead accept discussing only artists that I approve of within this music forum.

If you have studied what kind of music appeals to me and you think you know of a artist or band that I'd like; please feel free to share on the recommend a artist to ZarUnity board. Please note that I will never be insulting to a artist recommendation that I essentially don't like and will only simply tell you weather I like the artist or not with a simple reason why the artist my not be to my liking.

Thank you for reading and taking the time to get to know me better and perhaps we can become good friends.

All members that join here are welcome to discuss anything that they wish, positively or negatively about any of the featured artists on this forum. I welcome good writers, general music lovers and music connoisseurs. However, this forum was created for a very special reason - to only discuss artists that I like, and nothing else. If that bothers you, you can simply leave and find a more broader music forum more suitable to your liking. There are hundreds out there.

Thank you fellow members and guests for understanding and please enjoy your stay.

Please note that every artist featured here has their own introduction for newbies topic to help you get starting being familiar with the given artist that interests you. If later on, you find yourself being a good fan (or already are), please feel free to make a fun topic about them and speak your mind. I love to hear about what folks have to say about the artists that I love.